Sports activities betting and gaming operator Entain has determined to increase its long-term partnership with sports activities charity SportsAid. This can crucially assist to offer funding to Group GB athletes who’re on monitor to signify the Paris 2024 Olympic and Paralympic Video games.
It is a continuation of a partnership that first began in 2018, and can appear them doubling their present monetary backing for SportsAid to a complete of £500,000.
The Group Director of Company Affairs at Entain, Grainne Hurst, mentioned: “Following the unimaginable efficiency from British athletes at this 12 months’s Olympic Video games and the Paralympics getting beneath manner in Tokyo, we’re delighted to increase our SportsAid partnership for an additional three years.
“Our collaboration with SportsAid is a large supply of delight for everybody at Entain and performs a pivotal function in supporting the following technology of British sporting heroes.”
CEO of SportsAid, Tim Lawler, mentioned: “Entain’s prolonged dedication will take us all the way in which as much as the Paris Olympic and Paralympic Video games in 2024 and comes at an important time for proficient younger athletes – notably following a difficult interval during the last 18 months.
“Our partnership with Entain has continued to evolve year-on-year and the well-rounded help supplied to those aspiring younger sports activities stars offers them added confidence and motivation to pursue their ambitions. We’ve additionally seen an elevated consciousness of SportsAid and a a lot wider viewers is listening to the tales behind the following technology of sporting heroes.”
Providing help for Group GB
The partnership between Entain and this sports activities charity has helped to offer growth alternatives and different advantages past monetary help. Excessive profile beneficiaries of this partnership to this point have included Tokyo 2020 BMX gold medallist Bethany Shriever. 48 members of Group GB additionally obtained help for Rio 2016.
It is a improbable partnership that may hopefully proceed to assist the Group GB athletes.
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