PokCas is an affiliate website that fastidiously ranks on-line poker and on-line on line casino websites based mostly on their efficiency. They have a look at a spread of things together with responsiveness, status and engagement.
We caught up with the PokCas group to search out out what units them aside from different affiliate websites within the trade. Take a look at what they needed to say under.
AffiliateINSIDER: How do you determine on the rankings you assign to every website?
PokCas: “When deciding if a model ought to go up or down in our High 5 rankings (win or lose a place) we glance into components similar to:
How person user-friendly it’s
Rakeback and cashback
Response to participant suggestions and concepts
Innovation and uniqueness
Site visitors and recognition
AffiliateINSIDER: What units PokCas aside from different poker and on line casino affiliate websites?
PokCas: “We’ve got our personal imaginative and prescient, we don’t copy anybody and at all times try to be the very best model of ourselves.
We’re clear and open. Even when manufacturers supply us an enormous chunk of cash, we don’t embody them in our rankings. That will destroy the entire objective and that’s not what we stand for.
We shouldn’t have boring rankings/banners which you’ll be able to usually discover on most affiliate websites. Issues like */5 Star rankings, random banners and related will not be proven right here.”
AffiliateINSIDER: What sort of challenges do you face as an affiliate in 2021?
PokCas: “This 12 months we had fairly a couple of main modifications by way of content material and the web site.
One of many challenges is to search out iGaming specialists who may present good high quality content material for our readers. It takes some time to discover a good author who may characterize our model properly. Then we now have to be sure that the author will get used to the brand new atmosphere.
One other problem is to be sure that the fellows who’re in command of our tech-related work deal with what is required to ensure that the web site to run easily. Additionally, we now have to provide you with new concepts on learn how to replace our platform and should make our tech group conscious of that.”
AffiliateINSIDER: What can operators count on when they’re onboarded by PokCas?
PokCas: “Relying on the operator and their focused GEOs, we are able to promote them in varied methods. For instance, if a model can supply our gamers unique/non-public promotion, we’ll showcase them in our particular Deal part.
We’ve got particular affiliate playing cards which present the model’s emblem, accepted international locations, welcome bonus and enroll/assessment hyperlinks. We add them to our academy content material and a few information articles.
Within the close to future, we’re additionally planning to have an easy-to-access iGaming model listing. Then gamers would be capable to filter manufacturers, examine their welcome bonuses and extra. So, if a model has been reviewed by us, it can robotically seem on that listing as soon as it’s launched.
Each model which has a constructive assessment on PokCas, can use a particular Seal of Approval icon on their web site. Our mission is to make this icon an trade commonplace throughout the subsequent few years.”
AffiliateINSIDER: How do you propose to develop/develop PokCas over the subsequent 5 years?
PokCas: “We’re at all times on the lookout for new methods to develop. Over the subsequent 5 years, we’re planning to have fairly a couple of main partnerships, have much more iGaming content material and launch some new updates that are presently on our to-do listing. Each month we obtain one thing new, so within the subsequent 1-2 years I might count on main progress. Whereas after 5 years we should always have utterly new challenges.”
The publish Affiliate Highlight: PokCas Q+A appeared first on Affiliate Insider.